Poplight Productions

fashion production & locations

Jun 2025

Athens

Client: Hogan , Director & DOP: Robert Nethery

Client: Hogan , Director & DOP: Robert Nethery

Client: Hogan , Photographer: Amit

Client: Vogue Greece , Photographer: Maria Magdalinou

Special Locations , Photo: Poplight Productions

Poplight Productions presents a selection of recent work that reflects its creative range and deep production expertise.

For Hogan’s Spring/Summer 2025 campaign, Poplight contributed to a bold visual language on location— combining sculptural surfaces in terracotta tones with the crisp lines of a vintage car and the clarity of Mediterranean light, capturing both model-led imagery and hero products. A cover story for Vogue Greece takes a more intimate turn, juxtaposing studio shots with raw urban warehouses, where fashion and art intersect in poetic tension. These projects highlight Poplight Productions’ ability to produce high-level fashion content across aesthetics—from refined to experimental—with seamless execution.

With a location library spanning everything from minimal architectural spaces to textured, character-rich settings, Poplight offers tailored solutions for a wide range of creative needs. Their team brings fluency in both local access and international standards, delivering productions that are visually strong and logistically precise.